Meta—yes, that social media giant with more ads than you can shake a stick at—has taken another PR blow, and this time it’s all thanks to a cheeky dose of deepfake drama. The Oversight Board, basically the tech world’s equivalent of the principal’s office, has just pointed out that Meta has an AI deepfake problem. You know it’s serious when even the Board is rolling their eyes at the mess.
Picture this: a Facebook post featuring an AI-generated likeness of Brazilian soccer legend Ronaldo Nazário promoting a gambling app. Over 600,000 eyeballs glued to it, and a whopping 50 reports later, the Board stepped in to throw shade on Meta’s choices. IS THIS REAL LIFE?
They boldly declared that Meta is likely allowing a flood of scammy content onto its platforms, kind of like leaving the front door wide open and wondering why raccoons are having a party in your living room. And let’s not even mention Meta’s reviewers—who apparently don’t have the power to enforce policy against deepfake mischief.
So what’s the takeaway here? Deepfake tech is a double-edged sword, folks, and it’s time for Meta to get its act together. Because if we can’t trust a gambling app ad featuring a soccer star, what can we trust?
And just for fun, what’s your take on AI-generated content? Are you here for it, or is it just another digital nuisance?
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