Dexter Langford
Dexter Langford

Fujifilm has kept its lips sealed tighter than a drama queen in a talent competition, but the curtain is finally lifting on the specs of its highly-anticipated GFX Eterna cinema camera. Packed with just enough features to make filmmakers salivate, this medium-format beauty boasts an optical lowpass filter, various sensor formats, and in-camera codecs that could make even a novice videographer feel like a pro.

But that’s just the tip of the iceberg. With custom LUTs (that’s ‘Look-Up Tables’ for the non-techies amongst us), film simulations, and even 3D LUT-based film simulations, Fujifilm is clearly flexing its cinematic muscle and saying, ‘Look, filmmaking just got a whole lot more artistic!’

Add Bluetooth for tech-savvy remote control, custom framing guidelines that scream ‘get it right the first time,’ and an LCD display that lets your creative visions shine without a hitch. It’s like having your cake and eating it too—if your cake were a state-of-the-art cinema camera!

Sure, these specs might sound like standard fare for high-end options, but Fujifilm is truly setting itself apart in a crowded market where every brand seems to be shouting, “Look at me!” So grab your best tripod and buckle up—it looks like storytelling just entered a new era!


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