Amazon has decided to close the proverbial palm on its palm-reading tech, Amazon One. That’s right, folks! The futuristic method to scan your hand for entry at select retail locations is waving goodbye after concluding its run at Amazon Go and Fresh stores by June 3rd.
In a move reminiscent of a magician that fumbled their last trick, Amazon is also deleting all biometric data tied to those palm scans. Turns out, we don’t need a digital crystal ball to tell us that lingering in stores is better done without a biometric ID. All this comes at a time when over 500 Whole Foods will say “adios” to the palm ID service, while healthcare facilities will hang on to it—at least for now.
So, what went wrong? Was it the reluctance of customers who preferred tradition over tech? Or was it the thought of their biometric data floating around like a ship lost at sea? Whatever it was, Amazon is putting the kibosh on this tech in retail, likely hoping it doesn’t end up causing more awkward stares than actual convenience.
But fret not! With giants like Amazon, you can bet we might not have seen the last of palm scanning just yet. After all, tech is wild, unpredictable, and always looking for a second chance—just like a failed magician’s comeback.
What’s next? Are we ready for “fingerprint selfies” at the checkout? Let’s wait and see!
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