In the courtroom drama of the decade, the FTC is throwing shade at Meta with a spicy critique of their so-called ‘gotcha approach.’ Picture a professor, all tweed jackets and glasses, standing behind a podium, arguing that during Meta’s infamous 2021 outage, users didn’t just go quietly into the night. Nope, they flocked to TikTok and YouTube faster than a cat chasing a laser pointer.
But hold your applause! According to Meta’s expert, Professor Carlton, that means those apps should be counted in the ‘cool kids’ club’ when discussing Facebook and Instagram’s market dominance. Sorry, did they just mention Google Chrome and Candy Crush in the same breath?
It’s like claiming your gaming skills are top-notch because you aced Minesweeper. Hemphill isn’t having it, calling out this logic as flawed and a classic example of the whoopee cushion under the FTC’s argument. “This is what happens when you adopt a gotcha strategy!” he quips, and honestly, can you blame him?
It’s a tangled web of apps and algorithms out there, folks. The FTC and Meta are playing a high-stakes game of chess, except the pieces are made of social media and users’ attention spans. As this catfight escalates, one can’t help but wonder: Can Meta wiggle its way out of this mess, or is it just delaying the inevitable?
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