Dexter Langford
Dexter Langford

WhatsApp was never meant to live in a free ride forever, right? This messaging titan was always going to have its hand in the cookie jar—eventually!

Experts argue if WhatsApp spun its own social networking web—think of a WhatsApp-meets-Facebook mashup—it could have made bank like its counterparts around the globe. But here’s the kicker: the founders were a bit shy about shaking things up. Despite their resistance to becoming the next big social media distraction, they had investors whispering sweet nothings about payouts in their ears.

So, what did Meta do? It sweet-talked those founders into monetizing the app, proving that when the money talks, the founders listen! So while your friends may still be sending heart emojis, the reality is that money was always lurking in the shadows, waiting to slide into WhatsApp’s DMs!

What’s your take? Should WhatsApp play it cool or get in the game and compete with the giants?


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